Graphic Design

• Lead and manage all graphic design projects, including digital and print materials.

• Develop and execute design strategies that align with Habersham’s brand and mission.

• Collaborate with various departments, including Admissions, Development, Fine Arts and Athletics to ensure all design efforts are consistent and on brand.

• Manage and coordinate all aspects of printed materials ordering, including vendor relations and budgeting.

Websites

• Maintain all pages on the Habersham website. Ensure content is accurate and all links, schedules, and forms are responses.

• Keep design elements up to date and on brand from year to year.

• Habersham app

• Niche, Private School Review, Google My Business, Maps

Production

• Communicates with event leads, teachers, and/or students on where/when to take event, classroom activity, ad, social media videos

• Manage the storage and organization of all photo and video content

• Manage all production equipment

• Communicates with event leads, teachers, and/or students on where/when to take event, classroom activity, ad, social media pictures

Communications

• The Post, Head of School emails, Development emails, etc

Social Media

• Maintain presence on Instagram and Facebook.

• Develop and implement social media strategies to promote Habersham and its mission.

• Analyze data across all platforms and adjust strategy to reach target market.

Brand Development

• Fully own and develop the Brand Guide across all areas of the school.

• Maintain brand integrity across all areas including print, digital and campus refresh initiatives.

• Coordinates with outside vendors to ensure projects are executed on time and on brand.

• Ensure that events align with the school’s mission and values.

• Maintain consistency and quality of events.

• Develop strategies to improve the process of event coordination.

• Develop strategic opportunities for the brand to collaborate with the community / donors.

• Building out The Haberdashery storefront and overseeing all school merch.

Brand Identity

• Discovery the unique voice we have in this field.

• Preserve the integrity of the school core values and history through all branding.

• Craft language and phrases that strategically tell our story.

• Update existing language on all platforms.

• Maintain a voice and persona online and in all written and visual depictions of the school.